Public Relations
At Font, we aren’t just PR flacks paid to issue a media release.
What we are interested in, is outcomes.
Not just a double-page spread in the newspaper, or a great TV news pack – as satisfying and effective as that can be.
What really gets us going is when we help our partners to achieve the larger goals they engaged us to assist them with.
Our principals have an unparalleled knowledge of and experience with the Tasmanian media market, and we work every angle and channel to get the best outcome.
Government Relations
No one knows their way around Tasmanian state and federal politics better.
Brad Stansfield has worked at the highest levels in State and Federal politics, including as Chief of Staff for eight years to former Premier Will Hodgman. He understands every moving part in the Tasmanian Government.
Becher Townshend was State Political Reporter for 10 years for The Advocate newspaper, and then Southern Cross TV news. He maintains a close understanding of the Labor Party.
Danielle McKay was media adviser to both former Premier Will Hodgman, and now Premier Jeremy Rockliff, as well as working for senior Federal Ministers including the Treasurer and Prime Minister. She has a unique understanding of the drivers of decision-making in the Tasmanian and Federal Governments.
Campaigning
Sometimes, good public relations and government relations on their own are not enough to achieve outcomes; what you need is a concerted campaign.
Running a successful political campaign is one of the most complex tasks anyone can undertake in the public and government relations world.
With our extensive history of running and being involved in successful political campaigns, we are able to translate these skills to help deliver on your more complex goals.
Crisis Management
When the proverbial hits the fan, don’t panic.
While good business management will reduce the likelihood of crises occurring, circumstances often beyond your control can create situations with the potential to cause significant harm to your business.
Contact us and we will calmly and expertly assist you to deal with the situation.
When you engage us, we don’t just work for you, we consider ourselves a part of your team.
Media Training
Managing Director Becher Townshend is Tasmania’s best media trainer, bar none. He has trained hundreds of Tasmanian corporate, government and community leaders over many years.
We offer full and half-day training for groups of up to eight people, right through to bespoke one-on-one sessions.
Marketing and advertising
At Font, we understand the difference between PR and marketing, and that when used properly good marketing is complementary to good PR.
Font is able to assist with the design and placement of paid media, across all mediums and channels.
Change Management
We all know that change is a constant, that it often requires good and effective communication and clear-headed decision making.
By sitting outside and looking in, it is only then that true observation can be made.
Managing Director Becher Townshend has extensive experience in assisting clients through change management processes, particularly in the not-for-profit, aged care, and NDIS sector.